 | VideoAnalytica technology creates a new advertising medium - dynamic targeted product placement With more viewers skipping commercials, advertising supported video viewing whether on TV or delivered over the Internet is under threat. Product placement is an increasingly important revenue source for video content owners and distributors. The patent pending technology of VideoAnalytica allows content owners, broadcasters, web sites and DVD manufacturers to dynamically change products placed into video content and streams. In effect, product placement is now a series of time slots, broadcast opportunities or DVD runs than can be sold separately. |